Presentation: Scale Models

Scale models are one of the best presentation aids you could have. A scale model will always get noticed first, especially among the sea of printed, 3D rendered proposals. It’s quite possibly the best thing you could do for your projects public image and here’s why:
1. It’s engaging to the general public, from infants to the elderly.
2. It’s a tangible real world object that people can relate to in the physical realm.
3. It allows for intricacies to be seen when they are otherwise lost or misunderstood in printed renderings
4. It shows true commitment to the project - scale models aren’t cheap!
5. The model allows for flaws in the design to arise early.
6. It allows the client and/or the public to have a better understanding of the project as a whole.
Image courtesy of: Bing Thom Architects from their Surrey City Center Library project.
(Source: danieltoumine.com)